Brand Strength
R&D capability
The GORNORNIE R&D center is led by 8 senior footwear engineers, with an average annual R&D investment accounting for 6.2% of revenue, focusing on solving real pain points in outdoor scenarios. By collecting foot type data from over 5000 Asian users, we have developed a "wide last + high arch support" system that is more suitable for Chinese people's feet. In the blind test of the high-altitude trekking community in Yunnan, the first-time wearing adaptability reached 92%. In cooperation with top domestic material laboratories, we have customized and developed a "three-layer dynamic waterproof structure", which has passed the 24-hour continuous rain test, and the internal humidity is always below 20%.
Targeting different scene needs, we have established a modular R&D system: mountaineering series adopts military-grade anti-puncture midsole, trekking models are equipped with lightweight cushioning EVA, and urban outdoor lines use recyclable TPU uppers. Each new product needs to complete 30 basic tests, including 80,000 bending tests, 8 hours of salt spray corrosion and -20℃ low temperature tests to ensure reliable performance.
Production capacity
The brand has its own 2800㎡ factory, equipped with 32 professional equipment such as fully automatic cutting machines and double-density injection molding machines, with an annual production capacity of 800,000 pairs. Introducing ERP+MES production management system, 18 core processes are digitally monitored, and the key link yield has been increased to 99.6%. The unique "three-stage quality control system":
Raw material layer: Leather passes SGS hexavalent chromium test, rubber suppliers hold ISO 9001 certification
Process layer: 10% semi-finished products are randomly sampled for each batch and tensile/peel strength tests are conducted
Finished product layer: Manual inspection + waterproof/anti-slip special test
Support OEM production, minimum order quantity 600 pairs, peak production capacity in peak season reaches 5000 pairs per day.
Export capacity
Global major authorized dealer markets: the United States, Canada, Germany, South Korea, Israel, Turkey, Iran, Pakistan, Dubai, Kyrgyzstan, Kazakhstan, Russia, the Philippines and other 53 countries, establishing stable cooperation with local outdoor equipment dealers.
In 2024, cross-border e-commerce and offline foreign trade orders increased by 170% year-on-year, and the repurchase rate reached 35%.
Quality standard
Establish high-standard quality control:
Abrasion resistance: Rubber outsole has been tested in the laboratory for 80,000 bending times without cracking
Waterproofness: Simulated heavy rain environment continuous shower, no water seepage inside
Comfort: 72-hour real-person field test, foot pressure distribution uniformity ≥89%
Phone:+86 185-5958-4410 (wechat,whatsapp)
Email:leo@gornornie.cn
Address: 4th Floor, Yalan Business Building, Shuanglong Road, Chendai Town, Jinjiang City
Always pay attention to us——GORNORNIE